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AFL Grand Final – highest rating tv event of 2009Network Ten and One HD’s coverage of yesterday’s 2009 AFL Grand Final which saw Geelong win in a thriller over St Kilda live from the MCG, drew a peak audience of 3.62 million viewers. The 2009 AFL Grand Final: St Kilda v Geelong is the highest rating sports event of the year across the five city metropolitan markets and is the highest rating AFL Grand Final in Melbourne on record.  Geelong FC celebrates winning the 2009 AFL Premiership Cup Officially an average of 2,880,000 people tuned into the AFL Grand Final, although MasterChef Australia’s finale shown earlier in the year is still the number one programme of the year as ratings are analysed between 6pm and 12am. The impressive audience numbers could not help Ten win the week in the ratings battle with Nine winning once again, this makes it the third straight ratings week win in a row on 28.4%, Seven 28.1%, Ten 21.2%, attributed to new channel GO!.
Following the presentation of the AFL premiership cup One HD broadcast an exclusive AFL Grand Final Day Post Match Review which delivered One HD an audience of 208,000 viewers; this made it the highest rating event broadcast on One HD since the channels launch. Network Ten’s general manager of sport David White said, “St Kilda and Geelong were the teams to beat all year. To see them battle it out right until the end was a fitting conclusion to an exciting season. Network Ten is delighted to have delivered viewers such comprehensive coverage right throughout the season and over Grand Final day. Our coverage of the 2009 AFL Grand Final is our biggest simulcast to date and highlights Network Ten’s ability to deliver top quality sporting coverage to the widest possible audience”. 6 comments to AFL Grand Final – highest rating tv event of 2009 |
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It seems little has changed in the cultural and sporting landscapes of Australia. In Sydney, more people watched “Midsomer Murders” than the AFL grandfinal, that averaged just 331K – fewer than 8% of its population.
And the AFL wants to take over western Sydney – this will be a very costly exercise.
By constrast, an average of 650K viewers in Melbourne watched the Rugby League Grand Final – close to 20% of Melbourne’s total population.
Admittedly the Melbourne Storm struggles to attract 20,000 to its regular season home games, but television advertising is what drives the value of sport. In Sydney, Brisbane, Newcastle, Canberra, Gold Coast and the other large cities north of the Murray, the AFL is still a sideshow.
David the reason why there was so many viewers in Melbourne was because there was a Melbourne team in the NRL grand final you TOOL! if there wasnt, nobody would care and still nobody cares league will only ever be qld and nsw
Note too, the NRL GF is played the week after the AFL GF. There’s no competition in Melbourne.
Whereas in NRL states, the AFL GF is played on NRL Prelim final weekend.
I wonder what an All Sydney NRL GF would rate in Melbourne if played bookended by two AFL Prelim finals??
We know only too well that the AFL GF did it’s best business nationally and in SYdney when the Swans competed in 2005/2006.
Big deal!!!
why do so many AFL supporters get so touchy? It is only a sport, so don’t get too worked up over it. If the NRL ever gets even 1/2 decent editorial outside of NSW and QLD, it will be very interesting to see how it’s support grows.
With the way the AFL control the media in this country (in a manner that Chairman Mao would be proud of), they are only just ahead of the NRL. Should the NRL get a fair deal in the media, then we will really be able to measure the two codes against each other. I suspect the AFL might be concerned if this was to happen.
Anyway, they are all vying for your minds. Enjoy them both, but don’t become a disciple of a simple sport.
Adam, you – who owns the NRL- news.com.au/foxsports. Melbournians are genuine sports fans that will watch any decent sports event. If no Melb team, they wouldn’t even telecast it live. “afl is just ahead of the NRL”??? AFL gets more than DOUBLE the crowds that NRL get. Don’t forget that the NRL gf game started later during prime time. NRL is a crap, boring game which is reflected in the crowds. Crowds in Melbourne for the Storm are half what the Melb Victory get. The NRL gets 10 times the media in Melb than it should given the level of interest. NRL is full of media hype and low on substance.
If the NRL got a fair deal in the media? A lesson in capitalism. The media is commodity and so is market driven, if people wanted to watch the NRL, the media would cater to that demand, because they can make advertising bucks on it. Since no one wants to watch, they don’t. That simple.